RESEARCH
The purpose of this research PLO is to have us practice on how to design a website and how to get the audience and clients to this website how to put it together how to understand the affects and how a designer thinks. And how to fine research to help us with ideas not only that practice on giving our clients an audience what they need.

Mandy Madison Fashion Concert

Billboard Advertisement
Juanchi Casillas (2008) Billboard advertising is so successful because they are seen by millions of people every day. This makes them one of the most cost-effective methods of reaching large audiences quickly and easily across a wide or local geographic area. As you can see my billboard come straight across with different designs styles with it. This research tells you different types of billboards and the cost of it and how many really see your work driving by it.
Bus Stop Advertisement
My Billboard came out good as you can see the colors, I have picked out is from my vision board. As you can see the colors stand’s out and I did stay dark I was going for what people would like to see. The research I found that goes well with my decision is Foster & Kleiser (1901) Fashion has always been ingrained in out-of-home. It's not like we're donning our best when we're lounging on the sofa. Style was borne out of the desire to look sharp when we step out. The sidewalk serves as one's personal runway and the billboard is fashion's marquee. Whether you're invariably on-trend, a diehard fashionista or more the, "Hey, this looks clean" type, inspiration is bound to strike when your eyes land on a 14' x 48' canvas. Brands smartly choose to use advertising's largest displays to show off their goods, models included. As you can see this was one of the first company to start making billboards and they did different ones.

Media package
The process maintaining a brand online and keeping up one article I found by Melissa Shea (2017) “Every fashion designer dreams of their fashion show attracting a buyer or driving hundreds of potential customers to their website after their show. The reality is that most designers and brands do not actually prepare their website or create marketing that will successfully achieve those goals. The result is a high on your fashion show day and then a huge let down when you start to access what you got from all the money you spent to showcase your collection on the runway.
Getting your fashion brand’s website and social media channels ready before a fashion show is crucial for post-event sales and engagement. It is good to have apparel software to manage the business operations and run the campaign successfully. Starting preparations at least three months in advance is the minimum required time to ensure everything is set for successful sales following your show”.


Letterhead package
My letterhead as you can see, I made it gold and black to go with the everything else and I Felt that it was going to stand out the most. I made sure I put the logo with it on the side and I added a little more to my letterhead like a cup and a cd. Jeremy Dawes (2001) A letterhead, by definition, is a heading on the topmost sheet of your business paper. It carries your company name, address, contact details, and logo. It is meant to be used for all the documents and letters you create and send in your business.
Letterheads are important because of their wide range of uses. As they have been around for a long time now, they are used to communicate in the business world. The following are some of the documents that use letterheads:

LOGO

If you look at my logo, I was trying to find something that gave me the reason why I picked this and me looking on the internet I go a connect with the design. This design is old school it was about how you wear it and what you put with it. So, I made sure I made my brand out hats with one model. So, what I found that I think will give a little more on why picked this research is by Eddie Tyner (1868) It is time to start thinking about what you will wear for the 150th Kentucky Derby. Whether you're in the infield or the grandstand, you want to dress to impress. Need some inspiration? Here are more than 10 fashion shows to attend to see what the top fashion trends for spring are: The reason why I picked this sit is because I like how it broke down every picture with and what goes with it. And you can at this place they do this every year.
Swag
This research by Frank Earnest Gannett (1906) The designer chose the Hamptons as the epicenter of his New York Fashion Week kick-off show Thursday, bringing together an A-list crowd (who came by car, helicopter and more) for a night of grandeur. The upscale undertaking took place at the 19-acre, $15.2 million Khalily Stables in Bridgehampton, east of New York City – and in true Ralph fashion, the night wasn't complete without horses, a dose of the Polo Bar and splashes of Americana. The research helped with my decision on my merchandise like the hats this designer picked a style that the audiences will like, and it was and a beautiful spot that made everything come together. My goal is to have my brand everywhere and look good on the people.


Logo Animation

The meaning behind my logo animation is I wanted it to stand out by making background white and everything gold because it was matching with my brand playbook. I also wanted to be creative and put Sparks golden circle around my logo. And not only that the research I felt that went well with my logo. The research by Kamal Hasan (2015)
What is Logo Animation? Benefits of Animating Your Logo
In an era where digital presence plays a pivotal role in shaping brand perception, the concept of logo animation has emerged as a dynamic way to captivate audiences and leave a lasting impression. As the digital landscape continues to evolve, businesses are recognizing the value of incorporating movement into their visual identities.
In the vast sea of logos vying for attention, standing out has become more challenging than ever before. Static logos, while undoubtedly important, often struggle to seize the fleeting attention of modern consumers.
Vision Board
Jack Canfield (1976)
A vision board is a collection of pictures, magazine clippings, words, and quotes that visually affirm your goals in life.
By creating a visual representation of your dreams and putting it somewhere you can see every day, you make it easier for yourself to remember your goals and prioritize your actions accordingly

Swag
Leadership Team (2005) "The fashion wears out more apparel than the man." There are fashions in furniture, automobiles and other objects, as well as in clothing, although greater attention is paid to sartorial fashion, probably because clothing has such an intimate relationship with the physical body and, by extension, the personal identity of the individual.

Mandy Madison
James Brady (1972) Episode six of Feud: Capote vs. The Swans, set in 1978, depicts Truman Capote and his fleet of swans’ swift and merciless fall from popularity. In a representative scene, Capote accompanies the society doyenne C.Z. Guest on one of her regular trips to Galore Hat Shop, only to find the owner, Terry, packing up and preparing for a closeout sale. “Nobody wants hats anymore,” Terry declares.
As you can this is where I got the I dear from this site brought back hats with different styles and different people. Each hat is different and unique with its own style.

References
Eddie Tyner (1868) Courier Journal, Looking for a Kentucky Derby outfit? Here are 11 fashion shows to check out https://www.courier-journal.com/story/entertainment/events/kentucky-derby/fashion/2024/03/19/kentucky-derby-outfit-inspiration-from-louisville-fashion-shows/72957716007/
Lowry Mays and Karl Eller (1901) Clear Channel Outdoor, Look Up Billboards Provide a Fashion Show – 24/ https://blog.clearchanneloutdoor.com/billboards-provide-a-fashion-show-24/7
Jeremy Dawes (2001) Jezweb, Importance Of Letterheads To Your Business https://www.jezweb.com.au/importance-of-letterheads-to-your-business/
East India Marine Society (1799) PEM, EXHIBITION Fashion & Design https://www.pem.org/exhibitions/fashion-and-design
Dr. Jakob Nielsen and Dr. Don Norman (1998) Nielsen Norman Group logo Nielsen Norman Group. Quantitative vs. Qualitative Usability Testing
https://www.nngroup.com/articles/quant-vs-qual/
Howard (2005) LoveToKnow What Is a Fashion Designer? https://www.lovetoknow.com/life/style/what-is-fashion-designer
is a not-for-profit trade association (1962) The Council of Fashion Designers of America, Inc. (CFDA) THE COUNCIL OF FASHION DESIGNERS OF AMERICA, INC. (CFDA) IS A NOT-FOR-PROFIT TRADE ASSOCIATION FOUNDED BY ELEANOR LAMBERT IN 1962
Kamal Hasan (2015) Prolific Studio, What is Logo Animation? Benefits of Animating Your Logo https://prolificstudio.co/blog/what-is-logo-animation/
Foster & Kleiser (1901) D Media, 6 STATISTICS ON BILLBOARD ADVERTISING https://www.bmediagroup.com/news/statistics-on-billboard-advertising/
Jack Canfield (1976) Jack Canfield, Purpose of a Vision Board https://jackcanfield.com/blog/vision-board/#:~:text=A%20vision%20board%20is%20a%20collection%20of%20pictures%2C%20magazine%20clippings,and%20prioritize%20your%20actions%20accordingly.